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Customer Spotlight

Abey Australia

Abey Australia chose MachShip for its usability, transparent pricing model, and all-in-one platform.

The Challenge

As a family-owned Australian business supplying masonry and imported kitchen and bathroom products, Abey’s logistics operations are critical to maintaining service quality. But their previous freight systems were inflexible and expensive. Using module-based platforms meant Abey was constantly adding features at extra cost, and integration charges made it difficult to scale.

For National Logistics Manager Aleks Joveski, the breaking point was inefficiency:

“You never really knew what the invoice was going to be. With MachShip, you get the full platform from day one.”

The Solution

Abey chose MachShip for its usability, transparent pricing model, and all-in-one platform. With no add-ons or module fees, the system allowed them to operate with clarity and control. The onboarding was seamless, thanks to a clear understanding between Abey’s internal team and the MachShip support crew.

“We were able to switch over pretty much instantly. When I recommend MachShip to others, I always say how easy it was to implement.”

Today, MachShip is fully integrated with Abey’s warehouse management system. Its bulk quoting feature allows side-by-side comparison of up to 200 consignments, helping the team analyse carrier rates across carton types, skids, pallets, and national postcode coverage.

Implementation and Partnership in Action

From the outset, the implementation of MachShip at Abey was smooth and efficient. With a capable internal logistics and tech team, Abey was able to articulate its requirements clearly, enabling a frictionless handover and system switch.

Post-onboarding, the experience has remained strong. Aleks describes the level of support from MachShip as one of the best he’s encountered.

“Support is fantastic. Turnaround times are very quick.”

What stands out for Abey is not just the speed of support, but MachShip’s openness to customer feedback. The platform evolves in response to real operational needs:

“It’s not a closed shop. They actually listen to suggestions for improvement.”

This collaborative approach has helped Abey not only troubleshoot quickly but also shape how the platform can better support their logistics processes as their needs evolve.

Alex describes MachShip’s support as exceptional.

“Whenever we’ve needed help, the response has been prompt, clear, and solutions-focused. It’s rare to find a provider that maintains this level of consistency over time.”

Abey appreciates that MachShip is responsive to customer feedback, regularly taking suggestions for product improvements. As Aleks notes, “What impressed us most was their ability to listen, act, and adapt. We’ve seen our suggestions shape features that now benefit the whole user base.”

Operational Transformation

Efficiency has improved company-wide. Manual tasks, especially those with high error risk, have been replaced with automation. Order scanning now triggers automatic backend processes that generate labels and prepare consignments without staff intervention.

“It’s taken the pressure off staff and led to a much happier workforce. Who wants to be told they made errors all the time?”

MachShip’s reconciliation tool is now mission-critical. Reconciling 1500–2000 consignments each month would be impossible manually. With automated matching, Abey can confidently catch both overcharges and undercharges while maintaining compliance with chain-of-responsibility regulations.

“You can’t live without it, honestly. You couldn’t check those consignments manually, even if you tried.”

Adoption Beyond Abey

Aleks notes that some of the consultants working with Abey have since recommended or implemented MachShip in other businesses. They’ve seen firsthand the platform’s impact on operations and recognise its adaptability across different logistics environments. As word spreads, MachShip’s reputation continues to grow not just as a freight tool but as a transformative operations solution.

“Once you’ve seen what it can do, you want to replicate it elsewhere.”

Looking Ahead

With steady year-round freight requirements, Abey continues to benefit from predictable costs and scalable functionality. MachShip’s tiered subscription model allows them to scale up or down depending on demand.

“If our volume increases, we move up a tier. If it drops, we scale back. That level of flexibility makes a big difference.”

For Aleks and the Abey team, the platform is now essential:

“If MachShip disappeared tomorrow, no one would want to go back to doing things manually.”

With improved accuracy, happier staff, and better control, Abey’s investment in MachShip has delivered value far beyond freight automation, it’s become part of the company’s operational DNA.